.nyc

Excerpt from the New York Post

Pretty soon, anyone can snag a hot city address.

The Big Apple is poised to get its very own Internet domain – .nyc – for individuals, businesses and government agencies who want a snazzy new option for their Web sites.

Council Speaker Christine Quinn, in her annual State of the City Speech yesterday, announced that work was being done to add the new Web address option next year.

“A local business won’t have to outbid a guy in Kansas to get TonysPizza.com. They’ll be able to get TonysPizza.nyc,” Quinn said.

The city would receive a third of any proceeds on domain names, which would cost about $10 a piece.

Mayor Bloomberg, whose approval would be needed, supports the idea, but will not change any city Web sites to incorporate the new domain, said spokesman Andrew Brent.

There are several cities throughout the world, including Paris, that also want to purchase their own domain name.

Anthony Van Couvering, CEO of a company called dotNYC, predicted roughly $3 million would flow into city coffers each year by the third year of the domain’s existence.

Excerpt from New York Metro

“Mark Twain famously advised, ‘Buy land, they’re not making it anymore,’” Quinn said in the speaker’s annual State of the City address. “Well now we can make more New York addresses — just on the Internet.”

She hopes to bring in new revenue by getting a city-only top-level domain: dot-NYC.

This summer the international body that governs Web addresses, the Internet Corporation for Assigned Names and Numbers, will start approving applications from states and cities. An average “.nyc” address is expected to cost $10…

Excerpt from AM New York

A company called dotNYC wants to buy the domain name, spend millions marketing it and then turn over a third of its profits to the city. It is expected to produce about $3 million for the city after the third year and up to $10 million annually after that. The city would have to approve the company and would also get to use the domain name free.

“I walk around the city and I see whole lot of people with NY on the front of their heads on their baseball caps,” said Antony Van Couvering, the CEO of dotNYC. “People here love New York.”